Flow from lunch to lunges, without ever changing into a different outfit.
YURI = transparency ("glass" in Korean) · YASA = inspired by Vinyasa — the flow from one pose to the next, without a pause
Our Clothes Have Something to Say
We mix strong silhouettes with softer layers — a fitted line, a sheer overlay — so nothing feels over-the-top.
Our pants are the roots of your wardrobe — pair them with anything in your closet and instantly set your style free. That white button-up you bought as a capsule staple, but still has the tags attached. Your favorite oversized blazer. That going-out top you never quite have the right bottoms for.
Whether it's a studio class, a long flight, or a last-minute dinner, our collection saves you the daily styling strategy session you have in front of your closet.
Blending fashion-forward design and innovative functionality, our collection is built from timeless silhouettes that are flattering and constructed to last. Go ahead and do those standing splits worry-free — your seams are secure with us. We partner with local factories that specialize in performance gear to stress-test and engineer garments of the highest quality.
Investing in Our Collective Future
5% of every purchase supports organizations advancing Women's Rights & Education around the world — so we can all celebrate our unique identities in a safe, supportive space. Buying from us is a direct investment in that future. We see it as a partnership: your purchase, our commitment to badass women everywhere.
Small-Batch, On Purpose
We produce in small batches rather than mass runs, which means we make close to what we know will actually sell — not what we hope will. Less overproduction, less excess sitting in a warehouse, less waste. It's not a perfect system, but it's a deliberate one.